






A single-protein, omega-rich recipe packed with benefits for heart, joint and skin health.
This is a species-appropriate, high meat content dog food made with sustainably sourced herring, gently dehydrated and cold-pressed to retain nutrients and delicate omega oils.
Grain Free. Naturally nourishing. Perfect for dogs who need a little extra support from the inside out.
No fillers, no preservatives, no added vitamins or minerals, no artificial colours or flavours - and absolutely nothing you can’t pronounce. That’s our promise.
Cold-pressed at just 45°C to lock in nutrients that are often destroyed in traditional baked kibble.
Proudly made in the UK, using responsibly sourced ingredients and a single, novel protein source.
NOTE: All of these ingredients %'s and weights are taken on a dehydrated basis, just before the cold-pressing process. This gives a true 80:20 as fed. This is because no extra moisture is removed in the manufacturing process.
OUR RECIPE
Animal Ingredients (All of UK origin) - 80% - All dehydrated before weighing
Wild Caught Herring 79%, Whole Egg 1%
Fruit/Veggie/Superfood Blend - 20% - All dehydrated before weighing
Cold-Pressed Sunflower Oil 3%, Carrot 3%, Sweet Potato 3%, Kelp Seaweed 2.5%, Spinach 2.5%, Ground Chia Seeds 2%, Pumpkin 1%, Apple 1%, Blackcurrant 1%, Herb, Botanicals & Superfood Blend 1% (Oregano 0.1%, Chicory Root 0.1%, Ginger 0.1%, Turmeric 0.1%, Black Pepper 0.1%, Echinacea Root 0.1%, Algae Omega 3 Powder 0.1%, Broccoli 0.1%, Green Lipped Mussel Powder 0.1%, Natural Probiotic (Gut Friendly Bacteria - Bacillus Velezensis) 0.0023%)
Analytical constituents
Protein 48%, Fat 15%, Ash* 12%, Fibre 2.9%, Moisture 6%, Chondroitin 500mg/kg (cartilage), Glucosamine 1000mg/kg (cartilage)
380kcal/100g
*this is pet food speak for naturally occurring minerals like iron, calcium magnesium, zinc and more!