LET'S FIND YOUR DOG'S PERFECT RECIPE

Choosing the right food doesn't need to be complicated.

Our quick quiz matches your dog with the WILD recipes best suited to their nutritional needs and preferences so you can feed with confidence.

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WHY THOUSANDS OF OWNERS CHOOSE WILD

PERSONALISED SUPPORT

Our team is here to help every step of the way. From choosing the right recipe to transitioning onto WILD, we're only ever a message or call away.

MONEY BACK GUARANTEE

We're confident your dog will love WILD. If they're not completely happy, we'll work with you to make it right - or refund your first order.

T&Cs apply.

HONEST MATHS GUARANTEE

No hidden ingredients, no unnecessary fillers and no vague terms. Just clearly labelled, high-quality ingredients you can trust in every bowl.

FLEXIBLE SUBSCRIPTIONS

Choose a one-off order or save 10% with a flexible subscription - it's completely up to you. Pause, skip, change recipes or cancel any time, with no forced contracts.

"I JUST WANTED THE BEST"

"When we got Gus, straight away I weaned him off raw as we were planning a family and dogs mouths wiping everywhere seemed a bit too risky.

I wanted a dry food with high protein and no fillers which ORIJEN offered. It's not that I was unhappy with ORIJEN but they got taken over and the recipe changed they're similar to Forthglade; both good foods but have a premium price for a lesser product.

I did my research and saw WILD was rated higher than ORIJEN, not too different in price and a great recipe.

I just wanted the best for Gus - he's a big dog and I want him to have a long and healthy life because we love him so much."

-Dan, March 2026

FREQUENTLY ASKED QUESTIONS

That's not a problem - it's likely only temporary. Dogs are naturally cautious of new foods, and some take longer to accept it.

It's worth bearing in mind that your dog probably isn't being picky or not enjoying their food. What's more likely is that they don't understand why their usual routine and food has changed so are being cautious.

For support with transitioning onto WILD, email us at contact@wildpetfood.co.uk for personalised support from our Canine Support Advisor, Kirsty. 

You have 30 days from the date of your first order, via our online store, to request your money back guarantee, relating to that first order only. We shall only provide a maximum refund of up to £80.

If you have opened your first order and your dog doesn’t like WILD Pet Food, our first port of call will be for our team to understand the situation and consider if sending a different replacement flavour may work for you. 

We genuinely are here to support you in any way to find a food that works and we are confident if you work with us, we can try different foods from our product range to get something that works. 

We have a no questions asked approach to the money back guarantee, so you can try WILD Pet Food with no risk. 

For support with the money back guarantee, email us at contact@wildpetfood.co.uk explaining your circumstances. We will assess your email and get back to you with further instructions. T&Cs can be found under "Returns & Refunds" in our website footer. 

Yes - all WILD Pet Food recipes are nutritionally complete and balanced, meaning they provide everything your dog needs as part of their daily diet.

Our recipes are made using high-quality ingredients chosen for their nutritional functionality, alongside gentle cold-pressed processing to help retain nutrients.

All complete meal recipes are formulated to meet FEDIAF nutritional guidelines for complete dog food. 

Any products that are complementary - such as treats or supplements - are clearly labelled as such on the packaging, so it’s always easy to tell which products are intended as complete meals.

Yes - WILD can be fed alongside other foods, including raw, wet, fresh or traditional (extruded) dry food.

Our recipes are complete and balanced, meaning they provide everything your dog needs when fed on their own. Some owners choose to feed WILD exclusively, while others prefer to combine it with other foods for added variety.

If you do mix foods, it’s important to use each brand’s feeding guidelines to calculate portions, rather than estimating based on what you see in the bowl. For example, a bowl that looks “50/50” may not actually provide 50% of your dog’s nutritional requirements from each food.

For puppies, dogs with medical conditions, or more complex feeding approaches, we’d always recommend speaking with a qualified and insured canine nutritionist to ensure the overall diet remains balanced and appropriate for your dog’s individual needs.

Yes - puppies can eat WILD Pet Food.

Our recipes are naturally high in quality animal protein and nutrient-dense ingredients, making them a great option for growing dogs. The protein and fat levels help support healthy growth, development and energy requirements during puppyhood.

We generally recommend starting puppies on our Gentle range until around 6 months of age, as it’s specifically formulated to be gentle and easy to digest during the early stages of development. 

After this, many owners either continue feeding Gentle Adult or transition onto our 80:20 range, depending on their dog’s individual needs.

The minimum recommended ages for each range are:

• Cold-Pressed: from 2 months+
• Fresh Frozen: from 3 months+

As with any dietary change, we’d recommend transitioning gradually over several days to help support digestion.

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